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Scared and nervous business woman under video lights and microph

Let's make it easy for you.

- Here’s how to start now
without the nerves
and the hassle!

I'm Jim Pirrie. I'm a business coach and consultant, and I specialise in Product Development for Service Businesses.

In short, I help Coaches, Consultants, Trainers and Therapists increase their perceived value in their market, and create profitable new revenue opportunities.

Opportunities that build on your existing services and client base. Opportunities that can transform the scale and reach of your business.

Opportunities that mean you never again have to worry about being undercut, and no longer feel obliged to discount to win business.


Take a look at this guy.

When he stops rowing? Everything stops.

This is like the business owner who is only exchanging time for money.

If that's like you, then you can only put in so many effective hours in your day. Only so many days in your week.

And when you stop working? Everything stops.

You want to grow your business like this?

One option. Work harder.

Now take a look at these guys.

They aren't rowing. They can relax in the secure knowledge that the sails are taking care of business, even while they sleep.

You can have this same feeling in your business, too.

This is what happens when you begin to package your skills and expertise, and your hard-won, unique experience and your 'take', into information products.

You can lay off the oars. Sell your products, not only your time.


Shifting from a time-for-money model towards a product-centric model can transform revenues and profits, as well as freeing you from that relentless time-for-money hamster wheel.

You create more options for adding even more real value for the clients you really want to work with in person. You create more opportunities for sales at every stage in your lead-generation cycle, from cold traffic through to your loyal advocates. You create more avenues for negotiation when closing high-ticket sales.

And becoming known as the creator of authoritative, high-quality products helps to establish you as the go-to person in your field locally, nationally and even internationally.

So what to do next?

Well, a prudent first step is always to look at an opportunity to see if it's real. What works for one business might not work for yours.

To that end, I'd like to offer you a free product strategy planning session, where we will look at how this model might fit for you, and (if it makes sense) we will co-create a high-level product plan for your business. A practical plan for you to take away and use.

This is a genuine coaching and planning session, not any sort of disguised sales pitch. The reason I offer this for free is because I know a proportion of people who take me up on it go on to become clients, and transform their business as a consequence.

Click here to discover more, and for the next steps...

Or call me on 020 3397 4407, or email me: jim@jimpirrie.com

I look forward to speaking with you!

Warm regards,


Jim Pirrie
Information Product Creation and Marketing Specialist
Founder of The Accelerated Product Creation System



What people like you are saying...


"I wanted to include video in my marketing mix, but was concerned that my creations would look 'home made' and unprofessional. To avoid this I spent a day with Jim. He showed me the applications and software to use as well as setting them up on my iPhone and laptop. I learnt about lighting, audio and presentation skills. I then had a go to make sure I understood. I'd highly recommend spending a day with Jim to fast track your video skills. His guidance was exactly what I needed, incredibly helpful, worthwhile and lots of fun too."

Nicola Macdonald

Strategic Marketing for Small Businesses


"Jim is a superb coach and trainer. His experience and his engaging style matches his proven ability to train others ...at the highest level."

Nick West

Founder of The London English Language School Limited


"Jim is an outstanding person. He can change individuals' lives for the better and empower them both personally and professionally with what they need to take the next step in the right direction."

David Cruikshank

COO at Gousto


"It’s not just the way Jim put me at my ease here in the studio, and the excellent setup he’s got here, it’s also the work we did beforehand on getting the message right, and making sure what I was saying to camera was absolutely right and I could deliver it really well. All in all, a thoroughly professional experience and absolutely one I would recommend to anybody…"

Andrew Horder

Andrew Horder Business and Executive Coaching


"What Jim offers is invaluable and I have to say it’s one of the best decisions I’ve ever made. It wasn’t just a matter of telling him what I wanted to say, he put a lot of effort into helping me get the best results. He’s a great teacher – extremely patient! – and I’m delighted with the end result. It’s been money well spent – priceless, if I’m honest with you – and I would highly recommend him."

Audrey Bodman

Telephone Sales Training and Cold-Calling Specialist